Based on a successful blog post I produced whilst Marketing Executive e3, I presented a talk at the prestigious Social Media Week held globally titled ‘How to get 100,000 impressions on Twitter’.
Based on my experience of running B2B, B2C social media accounts with a small/no budget on a small team, I showed participants how to create an effective social media posting strategy. This talk also included in-depth guides on how to prove ROI on social media campaigns through UTM links and Google Tag Manager.
Coverage:
Emily Waddell 